Best Membership Level Names Ideas to Attract More Members
Are you thinking about creative membership level name ideas that make your plans irresistible? Then, look no further. Because, this blog is going to guide you in the right direction to create catchy creative level names that stick! After all, the right tier names ideas can enhance member experience and build an emotional connection.
Think about being a Gryffindor or Hufflepuff or being a Wakanda Forever! Such a well-thought-out name comes with an eventual connection and emotion. The way you pick a book or series based on its title, similarly, the first point of attraction on your site would be the catchy membership names. So, if you are a fitness studio, dance studio, online music class, a social community, or a subscription service, you need this guide on catchy creative level names. Thus, its time to learn to craft compelling membership names to attract and retain members.
But Firstly, what are Membership Names or Subscription Level Names?
You must have travelled via an Airplane or know about it. An Airplane has an Economy Class, Business Class, and Luxury Class. These levels of membership names are pretty self explanatory. All in all, it defines the kind of service and facility one would have on booking.
Similarly, your membership site business is an airplane. Furthermore, based on your offerings, it’s time to brainstorm creative membership names ideas. But why is it important? Because it caters to a wide range of audience. Every visitor coming to your site will have something to suit their requirements and budget accordingly. And thus, you must provide various membership tiers and think of cool names for membership levels.
Importance of Creative Membership Level Names
With a membership website, you are obviously selling an experience beyond your service. The membership level name is the sneak peek into what a user can particularly expect from a specific plan. Don’t you think multiple times while setting up your Instagram ID name or giving a name to various WhatsApp groups? Similarly, naming membership tiers is as important. Because it is going to be an identity for so many people!
With VIP membership level names, you are selling an experience, feel, and also a community. Generic names fail to capture the required attention and thus, creative and unique level names are the way to go. Think of it. What tier name ideas would attract you evidently, a Basic Plan or a Trailblazer Squad? You might scroll through the name Basic but will definitely stop and look at the specifics of the Trailblazer’s Squad.
Drive Curiosity: It is important to realize that a creative membership level name makes the users stop in the track to get more details out of the plan. Getting that first attention can be a game-changer especially to bring traffic.
Build Status: Based on your offering, naming for membership level can help gradually build a separate status for your business. You can significantly distinguish yourself from the competitors.
Align with your Brand: Use a name that is aligned with your brand and equally reflects its tone and status. A clever name based on your goals, identity, and brand language will surely work wonders.
Checklist for Deciding Best Membership Level Names
Reflecting the Brand Tone: Is your brand fun, casual, quirky, Gen-Z, or more on the professional side? The catchy creative level names must match your brand vibe undoubtedly.
Simple and Clear: In searching for unique membership level names for support services, specifically ensure you do not use a complex name. The name should also highlight the benefits you offer or must clarify the level name in itself.
Aspirational Progression: Your membership tier name ideas must explicitly reflect a progression directly by their names. Be it in features or status, members must have that yearning for leading up to the elite group eventually. Thus, keep the higher tiers something that the members would want to achieve.
Flexibility: As your membership business grows and evolves, you might want to change the plan names or provide different types of tiers. Thus, your names must be flexible enough to accept an update whenever needed.
Relevance: Directly or indirectly, the membership level names must reflect your brand, services, or audience undeniably. They must chiefly resonate with them. For instance, if your audience is tech enthusiasts, names like ‘Tech Geek’ and ‘Pro Hacker’ would attract them.
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Ideas for Naming Membership Levels
Before giving you multiple naming samples, let us firstly look at the different methods or types in which a membership level name can be defined.
1. Price Based
Differentiating various tiers of membership based on price is the most common and sought-after approach. To clarify, here the names explicitly suggest the price distinction so that a user knows what budget they fit in and what they can opt for by and large.
- Basic > Premium
- Beginner > Intermediate > Advanced
- Bronze > Silver > Gold > Platinum
2. Number of Users
If your plans offer access to a single person, group, or entire enterprise, your plan can certainly reflect that in the names. By all means, the visitors should instantly recognize which plan suits them best, even without diving into the description.
- Solo Explorer > Team Player
- Entrepreneur > Agency > Company
- Solo > Team > Enterprise > Custom
3. Groups Based Naming
If you are catering to different groups of people ranging in varied demographics, that should significantly be your creative tiered package names. This is most evidently used when you have some premium content for everyone in your membership. If you explore the memberships of Pro Beauty, you will straightaway know how it caters to different groups by providing multiple different plans.
- Beginner > Intermediate > Advanced
- Amateur Athlete > Weekend Warrior > Elite Competitor
- Student > Teacher > Parent
4. Interest Specific Tiers
If you are providing different kinds of products or services, specifically differentiate the plans based on their interest. This will therefore connect with them and provide a feeling of belonging and community. For instance, in the example website of active kids, they provide various programs based significantly on the target and interest.
- Acoustic Lover > Rockstar > Maestro
- Home Chef > Gourmet Enthusiast > Baker’s Paradise
- Stay Fit > Build Muscle > Bulk Up
5. Skill Based Names
If you are a platform focused on delivering education or progression-based courses, skill-based names would be a perfect fit. The membership level names can significantly reflect the level of expertise a particular member possesses. The online ballet academy similarly provides a model of skill-based programs.
- Beginner > Intermediate > Advanced
- Novice > Pro > Expert
- Trainee > Developer > Tech Guru
6. According to Content/Feature Access
When you have different levels of content access for each membership level, it is advisable to design the names based on the amount of content access each membership tier would have.
- Basic > Premium > All Access
- Explorer > Navigator > Voyager
- Dating > Relationship > Marriage
7. Payment Schedule/Time Specific
When your membership levels have different active periods or different payment schedules, that can be reflected in the name. Such names straightaway reflect the time for which the membership will stay active.
- Monthly Pass > Annual Access
- Weekly > Monthly > Yearly
- Seasonal Subscribers > All-Time Elite
- Pay as you Go > Weekly Warrior > Annual Saver
8. Theme Based Names
There are certain themes that create a sense of unity and identity. It can be nature, seasons, pop culture, and still many more. Such categories can help with creative membership names and are obviously perfect to create a mood with membership level name.
Examples:
- Seedling > Sapling > Oak Tree
- Star > Supernova > Galaxy
- Spring > Summer > Eternal Bliss
9. Goal Based Naming
You can work on naming membership levels especially based on shared goals. If your business depends on member interactions, your subscription level names can invoke the feeling of going towards the same goal. This will attract visitors as well as boost internal communication.
Examples:
- Friends > Allies > Advocates
- Local > Ambassador > Global Icon
- Rookie > Team Player > Leader
- Active Players > Thought Leaders > Pioneers
Now whenever you think about how do you come up with a membership name, think of this list. With this strategy, you can certainly create VIP membership level names or 3-tier package names in no time. Furthermore, let us look at some category-based examples of membership level names
Catchy & Creative Level Names for your Membership
General Names
- Freelancer > Agency > Enterprise > Family
- Rookie > Veteran > Master > Guru
- Bronze Beginner > Silver Achiever > Golden Champion
- Spartan > Titan > Gladiator
- Learner > Scholar > Mastermind
- Explorer > Adventurer > Trailblazer
- Essentials > Deluxe > Premium
- Taster Box > Sampler Box > Ultimate Box
- Starter Plan > Growth Mode > Scaling Up
- Supporter > Advocate > Champion
- Basic Sipper > Wine Enthusiast > Wine Connosieur
- Viewer > Critic > Director
Fandom Inspired Names
- Gryffindor > Hufflepuff > Ravenclaw > Slytherin (Harry Potter)
- Muggle > Halfbreed > Purebred > Potterhead (Harry Potter)
- Monica Clean > Phoebe Crazy > Rachel Style (FRIENDS)
- Team Claire > Team Gloria (Modern Family)
- Detective in Training > Full-on Peralta > Super Sleuth (Brooklyn 99)
- Boyle’s Buddies > Food Enthusiast > Full Boyle Mode > Gourmet Guru (Brooklyn 99)
- Cadet > Ensign > Commander > Captain of the Starship (Star Trek)
- Assistant to the Regional Manager > Dundie Award Winner > World’s Best Boss > Michael Scott’s Protege (The Office)
- Second Assistant > First Assistant > On The Paris List > Runway Royalty (Devil Wears Prada)
- Avenger in Training > Guardian of the Galaxy > Sorcerer Supreme > Infinity Gauntlet Holder (Marvel Cinematic Universe)
Luxury Membership Names
- Pearl > Sapphire > Diamond > Crown Jewel
- Prestige > Grandeur > Supreme > Legacy
- Classic > Signature > Elite > Imperial
- Baron > Duke > Monarch > Emperor
- Noble > Aristocrat > Sovereign > Royal Highness
- Crown > Throne > Dynasty > Dominion
- Chalet > Villa > Penthouse > Mansion
- Jet Setter > First Class > Private Charter > Platinum Flyer
- Lagoon > Oasis > Haven > Paradise
- Quartz > Emerald > Ruby > Diamond > Tanzanite
- Marble > Ivory > Crystal > Velvet
- Heritage > Legacy > Heirloom > Eternity
- Classic > Prestige > Icon > Hall of Fame
- Riviera > St. Tropez > Monte Carlo > Dubai Elite
- Aspen > Mykonos > Bora Bora > Maldives Supreme
- Parisian > Venetian > Santorini > Cosmopolitan
Wrapping Up the VIP Membership Level Names
When deciding on membership-level names, you must strike a balance between being too creative and too boring. By and large, you do not want your names to just bounce off your audience’s head. Your name should specifically reflect or relate to what you provide in the membership. These names would in fact reflect your business, brand tone, approach, and offering. Thus, make sure it is memorable and creative.
Occasionally, research your competitors to understand their approach. Demographics and psychographics in particular play a major role in attracting an audience towards a specific name. Take the inspiration or just use one of the membership level names from this guide and get going.
FAQs for Creative Membership Level Names
1. What are achievement-based membership level names?
Achievement-based names reflect the level of progress that a member has made within the membership level. These in general reflect milestones and accomplishments. For instance Rising Star > Peak Performer > Game Changer.
2. What are the Clever names for tiers?
The names that are playful and witty give an edge to your membership. For instance, you can use names like,
- Newbie > Pro > Legend
- Daydreamer > Go-getter > High Flyer
- Beta Tester > Power User > System Admin
- Scout > Voyager > Pioneer
- Beginner’s Luck > Making Waves > Top of the Game
3. How do psychographics affect member retention?
Membership level names can provide an aspirational appeal if chosen well. It reinforces an identity and gives a feeling of community. The members would want to belong to an elite group.
4. Should General Membership Level names be Avoided?
Being general, professional, or quirky completely depends on your business and what kind of image you plan to portray. A technical business can be quirky as well. However, you must align with your brand logo, name, and overall communication. To play on the safer side, pick from the general pile of names.
5. How do you name levels of membership?
Just keep a few factors like uniqueness, ease of recall, brand identity, customer psychology, and audience’s expectations in mind. Based on that, you can come up with names. Remember that levels of membership names reflect your membership offer. Choose from names like Gold, Elite, Diamond, Pioneer, Legend, etc.
Brian Denim
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