3 Reasons to Create Push Notifications for Your Membership Site
Published in Membership Tutorial
January 21, 2023
6 min read
Studies show that more than 90% of your website visitors will never return. When you run a blog, it can affect you.
When you run a small business like a membership website, this can be so much pain. Since the admin relies on the website for revenue, the lost leads need to be cured as soon as possible.
There are so many ways to get the audience back. Some popular ones are newsletter campaigns (email marketing), targeted ads (social media), or even push notifications.
If your cart abandonment rate or bounce rate is high, this article will help you. This post will show you the three leading reasons to create push notifications for your membership website!
Before we move forward, let’s learn what push notifications are and why it is a good strategy.
As we mentioned in the beginning, once a user visits your membership website, they will go through it, look for valuable blog posts, read some, and leave.
We can’t be sure when he will return to the website. This is a lost lead, and the business owner can lose a lot of potential subscribers and revenue.
But once you have added the push notification feature to your membership website, the website visitors will have the option to subscribe for the updates. This will be free, and the subscribers will have total control.
Once they subscribe to the push notifications, they can receive every update regarding the membership website. It can be custom push notifications, new blog posts, offers, etc.
Doing this will help you to get returning visitors.
So no matter if the visitor leaves the membership website without joining the service, You will have him as a lead, and you can still promote the service.
Many businesses use the same strategy to turn push notification subscribers into potential customers.
As a business owner, your main goal is to provide the best user experience and make more revenue by offering an excellent service or product. It is proven that running limited-time deals and creating scarcity will boost conversion rates, and you can earn more income.
If you have decent push notification subscribers, you can send a custom message to everyone when you run a limited-time deal or create a custom coupon code for a short time.
This can help you improve engagement and conversion rates.
When someone purchases a product or service online, they might check for valid coupon codes. Offering coupon codes and promoting them through push notifications can help you increase overall revenue.
You can do the same to boost traffic to a custom landing page or blog post.
Typically, if you need to start with lead generation, it will cost some money. For example, if you prefer email marketing, you need an email marketing service for storing and sending newsletters and a tool for capturing emails (lead generation plugin).
On the other hand, if you prefer Google or Facebook for lead generation, you need to spend money on ads.
In our experience, push notifications are an affordable way to generate leads from existing traffic. Most push notifications plugins come with easy-to-use dashboard and configuration options.
Setting it up would be a cakewalk.
There are free, freemium and premium push notification services available. OneSignal is one of the primary push notification service providers in the market.
It offers its WordPress plugin, so setting up push notifications on your membership website will be simple. Also, you do not need to edit any templates to integrate your OneSignal account with the membership website.
With the power of API keys, you can complete the integration and send push notifications!
What Are Push Notifications, and Why Do You Need Them?
Push notifications are notifications you can receive on your device/web browsers. Many tools and services use push notifications to increase user engagement. Some of the popular services are:- Snapchat
- Amazon
- Gmail
3 Reasons to Create Push Notifications for Your Membership Website (Ultimate Guide)
This section will show you the top three reasons to create push notifications for your membership website. And they are:- To get returning visitors
- To obtain maximum conversion rates
- It is easy to setup and configures
1. Returning Visitors (So They Will Never Forget)

2. Maximum Conversion/Engagement Rates

3. Easy to Setup and Affordable

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